Surfersvillage Global Surf News, 19 October, 2009 : - - Dana Point, Ca -- The Actions Sports Group (ASG) expands their Sales Team with industry veteran, Jye Townend. Townend, son of industry icon P.T., will be contributing to endemic advertising sales primarily for the ASG’s boardsport titles: Surfer, Surfing, Skateboarder and Snowboarder. Surfing Publisher, Tony Perez goes on record saying “Adding Jye Townend is like the Lakers bringing on Gasol; he’s young talented and going to make an immediate impact.” Townend comes to the ASG with a wealth of industry experience. He previously spent half a decade wearing various hats at Ocean&Earth before launching Rhythm USA in 2008. As Rhythm’s Brand Manager Townend pioneered the Australian apparel brand in the U.S. opening up many doors including such key portals as Sun Diego, O'Neill, ZJ's, South Coast, HSS and On The Beach. “Townend’s sales experience and knowledge of the Industry will be a tremendous asset to the ASG,” concludes Perez. “I am super excited to see this kid do his thing!” Likewise, Townend is eager to make the transition from retail to print. “I'm super pumped to be on the ASG team. They are the leaders in action sports media and I've always been a fan.” Townend has already set up shop in the ASG’s Dana Point office and has hit the ground running. “Once I have my current account base in the loop and on point, I look forward to involving more up-and-coming brands and collaborating with them to create benefits across all ends of the spectrum.” The ASG is proud to welcome Jye Townend to the team and looks forward to seeing his innovative approach in action. About Source Interlink Media’s Action Sports Group (ASG): Reaching more than two million enthusiasts, Source Interlink Media’s Action Sports Group (ASG) is the dominant force in the action sports and adventure sports arenas. In addition to publishing leading lifestyle publications such as Surfer, Surfing, Snowboarder, Skateboarder, Bike, Powder and Canoe & Kayak, Source Interlink Media’s ASG delivers a cutting-edge network of online properties, events and television programming. www.actionsportsgroup.net