THE LIFESTYLE COMPANY, created in 1998 by Michel ROUEAU, is an international brand development services company with over 20 years of experience. THE LIFESTYLE COMPANY represents today the brands BARBOUR, ELLESSE, IPANEMA, FRED PERRY and O'NEILL.
Its sales department and its Parisian showrooms are located in the heart of Paris, in the heart of the fashion district, on more than 800 m2 and overlook the Parisian department stores (Galeries Lafayette, Printemps and Citadium).
The administrative headquarters of the company is located in Bordeaux, in the historic heart of the city, on the Allées de Tourny, where the Finance, Customer Service, Purchasing, Logistics, IT and Marketing departments are grouped together. THE LIFESTYLE COMPANY also has 400 m2 of exhibition space for its collections in a showroom on Avenue Carnot. The company also has showrooms in Toulouse and Aix-en-Provence.
The company acts as a true partner for the brands it represents, almost like an "outsourced subsidiary". Each brand is treated as such and has its own showroom for the exclusive presentation of its product range. The mission of THE LIFESTYLE COMPANY is to develop the sales and marketing of internationally known lifestyle brands in the world of footwear, textiles and accessories in France through a network of appropriate retailers.
Year of creation : 1998
Number of employees : 38