With Inside Eurosima, our goal is to take you behind the scenes into the heart of the Actions Sports industry. We'll take you into the daily lives of the men and women who have chosen to turn their passion into a career. Whether artists, shapers, young business entrepreneurs or executives at global companies, all have agreed to open their door and share their story with honesty, transparency and authenticity. They will discuss everything from their dreams to their ambitions but also the paths they took to get where they are today.
Our first guest in this series of monthly podcasts is François Payot, Founder of Rip Curl Europe, an entrepreneur driven by passion.
Though destined to be a doctor like his father, his grandfather and great-grandfather before him, François Payot dropped out of medical school to pursue studies in architecture. But right before graduating, he met an Australian surfing champion who was looking to develop the brand Rip Curl in France. This encounter would change the course of his life and launch François all the way to the top of one of the world's leading surf brands.
"I never felt like I was going in to work. We worked where we thrived."