EUROSIMA SURF SUMMIT

1 exceptional edition
5 dates
11 experts

EUROSIMA invites you to the 19th Surf Summit for the last quarter of this unusual year. Indeed, this year, our annual surf business congress will be exceptionally reinventing itself for 2020 and adapting to the current health crisis situation.

5 online conferences, open to all, on 5 different dates, to learn about and discuss our Action Sports market and the opportunities to be found for tomorrow.

Videos of the previous editions

An event you simply can’t miss

Open your mind

Be curious, open your mind to new ideas and new opportunities for your personal and professional development.

Boost your business

Learn from the expertise of exceptional speakers to imagine, find inspiration and innovate to help us all build the future for the Action Sports industry together.

Grow your network

Hit two birds with one stone by taking this opportunity of online networking to get in touch with specialists, share your own experience and discuss ideas with other professionals.

An unprecedented edition

EUROSIMA has decided to adapt the Surf Summit conference to the current COVID context by offering a series of online conferences held from October to December.

I Will be Attending!

Well-known experts

Carsten KELLER
Vice President for Direct-to-Consumer at Zalando SE

Dr. Carsten Keller is Vice President for Direct-to-Consumer at Zalando SE, Europe’s leading online fashion platform. He is responsible for Zalando’s growing Connected Retail Program, connecting brick and mortar stores to the Zalando platform. Carsten joined Zalando in 2016 to accelerate the growth of the marketplace business and to build a portfolio of solutions for brand partners.

Carsten KELLER
Vice President for Direct-to-Consumer at Zalando SE

Dr. Carsten Keller is Vice President for Direct-to-Consumer at Zalando SE, Europe’s leading online fashion platform. He is responsible for Zalando’s growing Connected Retail Program, connecting brick and mortar stores to the Zalando platform. Carsten joined Zalando in 2016 to accelerate the growth of the marketplace business and to build a portfolio of solutions for brand partners (e.g., stock integration, data analytics, wholesale marketplace). Prior to joining Zalando, he served clients in the Fashion and Sportswear industry as a management consultant at McKinsey & Company for twelve years. Carsten holds a Masters degree in Business from the University of Münster and a PhD (summa cum laude) from the University of Bremen.

 

Zalando is Europe’s leading online platform for fashion and lifestyle. Founded in Berlin in 2008, we bring head-to-toe fashion to more than 35 million active customers in 17 markets, offering clothing, footwear, accessories, and beauty. The assortment of international brands ranges from world famous names to local labels. Our platform is a one-stop fashion destination for inspiration, innovation, and interaction. As Europe’s most fashionable tech company, we work hard to find digital solutions for every aspect of the fashion journey: for our customers, partners and every valuable player in the Zalando story. Our goal is to become The Starting Point for Fashion and a sustainable platform with a net-positive impact for people and the planet.

Jean-Louis RODRIGUES
EUROSIMA President

Having been an executive in some of the biggest players of our industry (O’Neill, GSM Europe, Boardriders) Jean-Louis Rodrigues has extensive experience in action sports and sports article sales. In 2019, he became the President of EUROSIMA, the Action Sports manufacturers’ association, a position he is fully committed to.

Jean-Louis RODRIGUES
EUROSIMA President

Jean-Louis Rodrigues has extensive experience in sports and action sports product sales. Originally from Portugal, he came to France at 11 years-old. A son of a shop owner in Biarritz, he started his career at Go Sport as a Manager of the Purchasing Department. He then joined Reebok as a Key Account Manager for France.

After these two positions based in Paris, he then relocated in the South West where he became te General Manager of O’Neill for South Europe, a position he would occupy for 7 years. He then moved on to Billabong as Retail Director and later Sales Director before taking over as General Manager of GSM in 2013 (group that includes Billabong, Element, RVCA, Von Zipper, Xcel).

In March 2017, the investment fund Oaktree Capital Management LP, which already owned the brands DC, Roxy and Quiksilver through Boardriders, purchased Billabong. The merger gave birth to a global giant in the Action Sports and Lifestyle industry. Jean-Louis Rodrigues then became General Manager Wholesale EMEA at Boardriders, a position that he will hold until last April. Elected President of EUROSIMA in 2019, Jean-Louis is now fully committed to his duties with the European Association of Action Sports Manufacturers.

Frederic TAIN
Journalist, conference speaker and director of sport-guide.com

Frédéric Tain specialises in the evolutions of consumption and its impacts on non-food business. He manages sport-guide.com and its independent magazine, which have become key sources of information for buyers and retailers, providing in-depth analysis of the best and not so good practices to be found in the industry, and forecasting future evolutions.

Frederic TAIN
Journalist, conference speaker and director of sport-guide.com

Frédéric Tain specialises in the evolutions of consumption and its impacts on non-food business. He manages sport-guide.com and its independent magazine, which has become a key source of information for buyers and retailers, providing in-depth analysis of the best and not so good practices to be found in the industry. The team also works towards anticipating and forecasting future evolutions within the industry.

Every day, the hardened team of European journalists interviews key players from heads of leaders in retail, challengers as well as project carriers. Their analysis focuses on data from brands and retailers. Their motto: “information that is useful”.

Jonathan GORGES
Marketplace Director and Director of Leisure Offers at Cdiscount

Jonathan Gorges is a Board Member at Cdiscount. He has served as the Director of Leisure Offers at Cdiscount (Sport, Crafts & Hardware, Garden, Toys-Games, Culture, Wine and Spirits) for the past year and Marketplace Director for the past 3 years. Prior to that, he was the Commercial Director at Rakuten for 2 years and Head of Acquisitions for 5 years.

Jonathan GORGES
Marketplace Director and Director of Leisure Offers at Cdiscount

Jonathan Gorges is a Board Member at Cdiscount. He has served as the Director of Leisure Offers at Cdiscount (Sport, Crafts & Hardware, Garden, Toys-Games, Culture, Wine and Spirits) for the past year and Marketplace Director for the past 3 years. Prior to that, he was the Commercial Director at Rakuten for 2 years and Head of Acquisitions for 5 years.

 

Cdiscount 

Cdiscount.com is a subsidiary of the Casino group. As the French leader in non-food e-commerce, the company has nearly 2000 employees and generated close to 4 billion euros in turnover in 2019, which includes its marketplace of over 13 000 partner sellers, 5000 of which are French.

A pioneer in the field of e-commerce, Cdiscount aims to provide access to goods and services to the masses while building an inclusive and supportive online European economy.

Julien HABIB-DROUOT
E-commerce and Customer Service Director at GO Sport

After graduating from EM Lyon in 2007, Julien Habib-Drouot started out as a Business Unit Manager at AllSports Direct. He then joined Veepee (ex Vente-privée) as Offer Director for Sports, Outdoor and Sportwear in France. In January 2019 Julien took on the roles of e-commerce and Customer Service Director at GO Sport.

Julien HABIB-DROUOT
E-commerce and Customer Service Director at GO Sport

After graduating from EM Lyon in 2007, Julien Habib-Drouot started out as a Business Unit Manager at AllSports Direct (sports marketing). He then joined  Veepee (ex Vente-privée) as Offer Director for Sports, Outdoor and Sportwear in France. In January 2019 Julien took on the roles of e-commerce and Customer Service Director at GO Sport.

 

GO Sport

GO Sport was a pioneer in the marketplace concept with the “oldest” sports specialty marketplace in Europe, which they created in 2013.

In 2017 they migrated to Mirakl and today the group includes more than 210 active shops and over one million offers in 120 sports with a marketplace that represents 40% of their sales.

The offer is therefore a mix between proper “in stock” articles (stock from warehouses and stores) to which they have added the marketplace offer (wider ranges, categories, backfilling).

Their offer of services is one of a kind in the multi-channel sports retail industry with the option to place marketplace orders at physical sales points with the GO Store option.

Pierre LAVIGNE
Cofounder and Operations Manager at Sellingz

Pierre Lavigne is the Cofounder and Operations Manager at Sellingz, a marketplace agency specialized in brands. A former European e-business Manager for Pilot Pen, Pierre formerly managed the Canadian independent online agency Market Lab Conseil. He was also the COO for Index, a Canadian digital online agency based in Montréal.

Pierre LAVIGNE
Cofounder and Operations Manager at Sellingz

Pierre Lavigne is the Cofounder and Operations Manager at Sellingz, a marketplace agency specialized in brands. A former European e-business Manager for Pilot Pen, Pierre formerly managed the Canadian independent online agency Market Lab Conseil. He was also the COO for Index, a Canadian digital online agency based in Montréal.

 

Sellingz

Selling products on generalist marketplaces like Amazon or specialized ones like ManoMano has become a necessity for most BtoC companies as well as for BtoB businesses. To be successful in these new channels, a company’s approach to these options has to fit into a wider global brand strategy.

Sellingz offers brands support and advice to provide answers and solutions to all marketplace strategy issues and challenges:

  • How to sell in this type of retail channel?
  • How to not alienate my current retail network?
  • What products should be sold?
  • How to increase turnover and profitability on marketplaces without impacting turnover generated from my current customers?
  • How to protect my brand and personal interests in marketplaces?

By understanding the issues brands have to face when it comes to online retail, we provide daily support to increase sales without threatening other retail options.

Julien MARTEL
CEO and Cofounder of Akewatu

After working for several years in the health industry, Julien Martel entered the executive MBA program at Insead. That is when he first started drafting the concept of Akewatu, a marketplace that would quickly grow into the largest surf equipment and hardware for surfers and by surfers. With his business partner Nicolas Drouet, the two entrepreneurs are convinced that surf shops need help selling online.

Julien MARTEL
CEO and Cofounder of Akewatu

After working for several years in the health industry as CEO of Alere e-santé and contributing to the creation of Cordiva in France in 2013, a company which was purchased by Air Liquide 3 years later for 8 million euros, Julien entered the executive MBA program at Insead in 2015. That is when he first started drafting the concept of Akewatu, a marketplace that would quickly grow into the largest surf equipment and hardware for surfers and by surfers. With his business partner Nicolas Drouet (founder of Nicobeach), the two entrepreneurs are convinced that surf shops need help selling online. Purchasing and consumption behaviours evolve quickly and translate imply significant increases in online sales. Today, Akewatu is a team of 14 professionals, all dedicated to bringing brands and shops together to the one and only platform that can stand up to the current marketplace giants.

Johan WESTERHOLM
Managing Director Europe at PlumRiver Technologies

Johan Westerholm is the European Managing Director at PlumRiver Technologies. Having spent over a decade in sports marketing through Proserv and the NBA, Johan had the vision of digitalizing the wholesale channel. In the early 2000, he pioneered the first B2B initiative in the Surf & Outdoor industry through the iVendix B2B solution.

Johan WESTERHOLM
Managing Director Europe at PlumRiver Technologies

Having spent over a decade in sports marketing through Proserv and the NBA, Johan Westerholm pioneered the first B2B initiative in the Surf & Outdoor industry in the early 2000 through the iVendix B2B solution.

With a vision of digitalizing the wholesale channel, Johan brought brands such as Volcom, Rip Curl, Billabong, New Balance, and Patagonia to their first B2B experience. When PlumRiver Technologies acquired Centerstone Technologies in 2018, Johan became the European MD.

Based in the Paris office Johan is driving the sales effort for the Elastic Digital Catalog & B2B solution.

 

PlumRiver Technologies & Elastic

PlumRiver Technologies is the accepted leader in Enterprise B2B Ecommerce & Merchandising and for lifestyle, outdoor, surf & action sports. The Elastic platform allows reps, retail buyers, customer service professionals and merchandisers to curate thoughtful assortment plans, recommend them to their accounts and create visual representations of the suggested order or in-store merch plan.

PlumRiver’s B2B platforms serve clients representing some of the world’s largest and most iconic brands in the outdoor, surf, cycling, sporting goods, apparel and footwear industries. Selected brands include: Boardriders, The North Face, Patagonia, Rip Curl, Active Brands, Timberland, Volcom, Shimano, Gordini, Kuhl, Houdini, Ortovox, Trespass, Dainese, New Balance, 2XU, Crocs, Puma, Kidiliz, O’Neill, Original Buff, Havaianas, Odlo, Burton, Reef, Hurley, Icebreaker, Fila, Nidecker, Smith Optics, Lowe Alpine, Rab, Carhartt, Dickies, Helly Hansen, Ariat, Marmot, Lole, Smartwool, Vans, CamelBak, Devold of Norway, Montane, Klättermusen, Original Buff, and Black Crow.

Vanessa CAUSSE
Trend forecaster at Eurovet

Vanessa Causse is a trend forecaster at Eurovet, the world-leading trade show organizer for intimates and swimwear. She has also worked alongside the famous trend forecaster Lidewij Edelkoort for the past 20 years. Particularly involved in the Asian market, Vanessa has developed a lingerie and beachwear line made from apparel factory waste in Indonesia.

Vanessa CAUSSE
Trend forecaster at Eurovet

With decades of expertise in the design and fashion industry, Vanessa is passionate and fully committed to all aspects related to deciphering trends from A to Z, from creating colors and designs, to market analysis and project management. Today, Vanessa is a trend forecaster at Eurovet and responsible for creative marketing management, scenography, brand analysis and inspiration tools creation. Her creativity in fashion and her unique knowledge of the constantly evolving market environment have given birth to outstanding inspiration and solutions not only for the international Eurovet trade shows but also to the entire fashion industry at large.

Vanessa Causse has also worked alongside Lidewij Edelkoort for the past 20 years to assist in the creation of “Cahiers de Tendance”, magazines and consulting for own brands.

Particularly involved in the Asian market, Vanessa Causse has developed a lingerie and beachwear line made from apparel factory waste in Indonesia, thus adding new life and value to raw material as a resource for business and a way to rethink manufacturing processes.

Ulyana SUKACH
Sourcing and Retail Manager, Federation of Knitted Fabrics, Lingerie & Swimwear

As an expert in sourcing, retail and international development strategy, Ulyana Sukach is a consultant for French brands and own-brands, helping them perfect their strategies to reach export markets and identify sourcing areas with the strongest potential.

Ulyana SUKACH
Sourcing and Retail Manager, Federation of Knitted Fabrics, Lingerie & Swimwear

As an expert in sourcing, retail and international development strategy, Ulyana Sukach is a consultant for French brands and own-brands, helping them perfect their strategies to reach export markets and identify sourcing areas with the strongest potential.

 

The Federation of Knitted fabrics, Lingerie & Swimwear brings together within a single community, companies that work at all levels in the fabric and apparel sector. This includes fabric, textile and confection professionals, decision makers, brands and retailers who all share a common vision of projects and markets.

The Federation is provides a platform to discuss, share and deal with challenges that members face. The Federation has several key missions: unite and defend (lobby), promote apparel expertise through training, market intelligence and consulting, promoting and showcasing various markets, specifically at the 16 trade shows organized by the Federation’s affiliate, Eurovet.

Virgile CAILLET
General Delegate of UNION sport & cycle

Virgile Caillet is the General Delegate of UNION sport & cycle. He has spent over 30 years in the sports industry and its economy. Among his positions, he was Vice General Director of the French Track and Field Federation. In early 2012, he was named Director of KantarSport, a research institute dedicated to studying sports economics.

Virgile CAILLET
General Delegate of UNION sport & cycle

Virgile Caillet has been the General Delegate of the UNION sport & cycle since November, 24, 2016. Having spent over 30 years working at the heart of the sports industry and its economy, he has taken on the responsibility of a variety of key positions. Indeed, he has been the General Representative of UNIVELO and FIFAS, as well as the Vice General Director of the French Track and Field Federation. In early 2012, he was named Director of KatarSport.

A graduate of the ECCIP Management School, he also worked on developing the sponsoring and promotion strategy for the brand ASICS in France. In addition, he is also the administrator for the National Sports Agency and a Member of the Sports Economy industry board at AFNOR as well as the Vice President of the FESI.

Participative conferences

Marketplace #1: How to best include it into a B2C online strategy?
Speakers: Jonathan GORGES , Julien HABIB-DROUOT , Pierre LAVIGNE , Julien MARTEL , Jean-Louis RODRIGUES , Frederic TAIN

In today’s current Covid-19 global health crisis with physical stores closed in many areas, online business has become unavoidable for a number of players in sports retail. Our aim is to try and increase our understanding of the marketplace environment to help guide you towards strategies to be implemented according to your customer targets. Overall, the objective is also to help you manage elements such as costs, logistics, margins and image as adequately as possible.

Read more
Using digital to combat digital
Speaker: Johan WESTERHOLM

The distribution landscape is changing towards specialty retail and away from mass retail. Brands need to digitalize the wholesale channel to follow this trend: eliminate paper workbooks, reduce samples, make visual line presentations online…

Read more
Key trends in the global swimwear market
Speakers: Ulyana SUKACH , Vanessa CAUSSE

The swimwear market is a constantly growing market with a very high development potential. EUROSIMA invited two swimwear specialists to discuss about the latest mutations in the French and European swimwear markets, and decipher key trends in this sector for the Summer 2021 collections by analyzing the innovation of the Sustainable offer as well as new purchasing behaviors.

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Restarting the economy and restarting sports in the post-Covid context: What support for our industry?
Speakers: Frederic TAIN , Jean-Louis RODRIGUES , Virgile CAILLET

The Covid-19 crisis has had major impacts on the Action Sports industry in France as well as on a global scale. As summer comes to end, it is now time to take a look back and assess the situation. EUROSIMA will draw a precise picture of the current economic situation in order to anticipate and foresee what the industry is to expect for 2021. The choices about which concrete actions are to be implemented by companies will have a direct impact on how quickly and strong they return to a situation of profitable growth.

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