Surfing Lounge 2024: The results!
A NOT-TO-BE-MISSED EVENT AT THE HEART OF THE EUROSIMA SURF SUMMIT
On September 26 and 27, 2024, during theEuroSIMA Surf Summit 2024 which brought together over 430 players from the Action Sports industry, the Surfing Lounge highlighted 18 companies on its exhibition floor. Surf Summit participants were able to discover more than 24 innovations and striking products, an opportunity to underline our industry's creativity and commitment to sustainability.
Among the products on display, WYVE continues to advance its 3D board models through clever collaborations with shapers such as Cabianca, while ECOSHAPE offers professional and artisan shapers custom cores, using a new biobased material. It's impossible not to notice the removable boards from NEWAVE, a finalist in EuroSIM'sEuroSIMA's Call for Innovation Projects. More classic, but remarkably pretty and well-made, the show also featured a number of TOWN&COUNTRY boards and some CHIPIRON SURFBOARDS.
On the wetsuit side, RIP CURL continues its momentum with its high-performance Flashbomb Fusion, ROXY presented its latest women's wetsuit collection in Eco Xtra-stretch (recycled polyester), BILLABONG continues its Natural Upcycler ranges and OXBOW further improves its wetsuits made from 85% YULEX™ natural rubber. At SOÖRUZ, winner of EuroSIMA's Call for Innovation Projects for its wetsuit recycling program, the La Rochelle-based company is extending its Organic Oysterprene© technology to all wetsuit models, from school wetsuits to perf wetsuits.
Continuing the recycling theme, QUIKSILVER presented its Ferris Neo technology sunglasses by Oceneo®️, made from upcycled neoprene wetsuits.
We're talking recycling, but first we're thinking repair with TEARING WAVES, an entrepreneurial seamstress who works with OXBOW, among others.
Innovation in our industry is definitely driven by sustainability. This is underlined by the ELEMENT C.B.N. biosourced skateboard, which reduces impact by 43%, and the OXBOW Stocked boardshort, a finalist in EuroSIMA's Call for Innovation Projects.
In terms of accessories and other innovations, RIP CURL is still in the performance niche with its latest model, the SEARCH GPS 3 watch, and SURFHARDWARE's new eco-designed, biodegradable wetsuit cleaner.
We round off this fine overview with all-terrain electric skateboards from SQ-MOTORS, original, environmentally-friendly adventure holidays from PYRÉNÉANCE, isothermal water bottles from ARTISTES DE PARIS and electric surfboards from HIKOBOARD. We end on an artistic note with anexhibition by LENNART MENKHAUS, the artist who designed the EuroSIMA Surf Summit 2024 poster.
In short, the Surfing Lounge is a concrete example of the dynamics of the Action Sports industry: creative, committed companies capable of combining technological innovation with sustainable commitment.
EuroSIMA is happy to be a spokesperson for this positive movement at events such as the EuroSIMA Surf Summit and the Surfing Lounge. See you next year, even more creative!