Emilie SOUVRAS

Emilie Souvras is the Global Brand Manager at Roxy. Originally from the North of France, Emilie began her career as a collection manager in retail. Having always been drawn to and inspired by surfing as a lifestyle, quite naturally, Emilie and her husband eventually decided to move to the Basque coast in 2010. Soon after they arrived, she joined Boardriders in the ROXY product teams.

From there she took on various positions before becoming Global Brand Manager in 2015. Based in Saint-Jean-de-Luz with the global marketing, design & product teams, Emilie frequently travels to the US as well as to Pacific Asia where ROXY is highly developed.

Emilie has also been a EUROSIMA board member since 2016.

Emilie Souvras is the worldwide general manager of the ROXY brand. Originally from the North of France, Emilie started her career as a collection manager in the retail industry but has always been inspired by the surfing lifestyle and it is therefore very natural that in 2010 Emilie and her husband decided to move to the Basque coast. Shortly after this move she joined the Boardriders group within the product teams of the ROXY brand.

She evolved within the brand and held various roles before taking over the management of the brand in 2015. Based at the St Jean de Luz headquarters with the global marketing, design & product teams, she travels extensively in the US and also in the Asia Pacific region where the ROXY brand is very present.

Emilie has also been a member of the Eurosima Board of Directors since 2016.